Saturday, March 31, 2012

The ROI of Social Media

There are 74% of CMOs that believe they will tie social media efforts to hard ROI this year, and 96% are starting to look beyond sales goals and web metrics to identify the value of social marketing efforts. Here is the Infographic...

Friday, March 30, 2012

Mobile Phones Changing Social Media

For mobile phone users, the average time spent browsing via their mobile devices is 2.7 hours per day, and 35% of people use their mobile devices to comment on social networking sites. Take a look at the Infographic below...

Source: via Jay on Pinterest

Wednesday, March 28, 2012

Social Media Customer Service

Social media is changing the landscape of customer service. 44% of adults use the web to share grievance about products. However, 60% of companies don't respond to customers via social media, even when asked a direct question. See the infographic below...

Tuesday, March 27, 2012

Social Media Demographics

Nowadays, either for personal or business reasons, over 66% of online users are connected to one or more social media platforms. Here is a case study of social media demographics.

Monday, March 26, 2012

The Future Social CEO

Is it time for the CEO to step out and get social? It is inevitable!

Sunday, March 25, 2012

Tech & Social Media Travel

Here is a great infographic that shows how technology and social media is changing and evolving the travel industry.

Tuesday, March 6, 2012

SXSW, Spark Tech Talk & Asheville NC

Excitement is in the air as Spark Tech Talk gets ready to do a conference call about SXSW this week, with a quick release the week following. We have 3 great guests that will be speaking about their experiences, expectations, & the culture of South by Southwest.

In addition to that, we have some folks from our hometown of Asheville NC going to SXSW to give tech companies and start-ups a little taste of entrepreneurship in the North Carolina mountains. You can visit Asheville at SXSW on Monday March 12, 2012 at 5pm in the Soho Lounge.